Effective Date: July 1, 2026
Kennedy Alexander LLC, doing business as Core Cafe Pilates (“Core Cafe Pilates,” “we,” “our,” or “us”), respects your privacy and is committed to protecting the personal information you provide when you visit our website, communicate with us, purchase memberships or class packages, register for classes or events, or otherwise interact with our studio.
This Privacy Policy explains what information we collect, how we use it, when it may be shared, how we safeguard it, and the choices available to you regarding your personal information. Our goal is to be transparent about our privacy practices while providing a safe, welcoming, and enjoyable experience both online and in our studio.
By accessing our website, registering for classes, purchasing memberships, or otherwise using our services, you acknowledge that you have read and understand this Privacy Policy.
Information We Collect
The information we collect depends on how you interact with Core Cafe Pilates. When you visit our website, contact us, subscribe to our email list, create an account, register for classes, purchase memberships or merchandise, complete studio forms, or communicate with us in person, by telephone, or by email, we may collect personal information that identifies or relates to you.
This information may include your name, email address, telephone number, mailing address, date of birth, emergency contact information, account login credentials (if applicable), purchase history, class attendance, membership status, and any other information you voluntarily choose to provide.
We collect this information so we can provide our services, respond to your requests, manage memberships, schedule classes, communicate with you, improve your experience, maintain accurate business records, and operate our business efficiently.
Health and Wellness Information
Because Pilates is a form of physical exercise, your safety is extremely important to us. You may voluntarily provide information regarding previous injuries, surgeries, pregnancy, chronic pain, physical limitations, mobility concerns, medical conditions, physician recommendations, or other information that may help our instructors provide appropriate movement modifications during class.
Our instructors may also maintain limited notes regarding exercise modifications, accommodations, or observations that help us provide a safer and more personalized experience during future visits.
We use this information solely for purposes related to providing our services, promoting participant safety, and enhancing your experience at Core Cafe Pilates. We do not use health-related information for advertising or unrelated marketing purposes.
Although we treat this information with care, Core Cafe Pilates is a fitness and wellness studio and is not a healthcare provider. Information you provide to us is generally not protected by the Health Insurance Portability and Accountability Act (HIPAA).
Memberships, Classes, and Studio Accounts
When you purchase memberships, class packages, workshops, events, gift cards, retail products, or other services, we collect the information reasonably necessary to process your purchase, manage your membership, schedule reservations, track attendance, and administer your account.
Your account may include information such as membership status, purchase history, attendance records, billing history, cancellation requests, waitlist activity, and preferences related to your participation in our studio.
We may also maintain records of communications regarding your account, membership questions, scheduling requests, customer service inquiries, or other interactions with our staff.
Payment Information
Payments made through our website or in our studio are processed through secure third-party payment providers. These providers may collect payment card information, billing addresses, transaction details, and other information necessary to process your payment securely.
Core Cafe Pilates does not generally store complete credit or debit card numbers on our own servers. Payment information is handled by our payment processing partners in accordance with their own privacy and security policies.
We may retain limited transaction records, invoices, receipts, payment confirmations, and billing history as necessary for accounting, customer service, tax reporting, fraud prevention, and legal compliance.
Website Information We Collect
Like most websites, our website automatically collects certain technical information when you visit.
This information may include your Internet Protocol (IP) address, browser type, operating system, device type, pages viewed, referring website, approximate geographic location, dates and times of access, and other technical information relating to your visit.
We use this information to improve website performance, understand visitor activity, diagnose technical issues, maintain website security, improve our services, and better understand how visitors interact with our website.
Cookies and Similar Technologies
Our website may use cookies, pixels, analytics tools, and similar technologies to improve website functionality and your browsing experience.
These technologies help us remember preferences, understand website usage, analyze traffic, improve website performance, measure marketing effectiveness, and provide a better overall experience for our visitors.
Most web browsers allow you to control cookies through your browser settings. Disabling cookies may affect certain features or functionality of our website.
Email Communications
If you voluntarily subscribe to our newsletter, request information, purchase services, or otherwise provide your email address, we may send communications relating to your account, memberships, class schedules, studio announcements, special events, wellness information, promotions, or other information we believe may be of interest.
You may unsubscribe from promotional emails at any time by clicking the unsubscribe link included in our emails or by contacting us directly. Even if you opt out of marketing communications, we may continue sending administrative messages regarding your account, purchases, reservations, memberships, or other transactions.
Text Messages
If you voluntarily provide your mobile telephone number and consent to receive text messages, we may send appointment reminders, class confirmations, waitlist notifications, membership updates, studio announcements, or promotional communications.
Message frequency may vary depending on your interactions with our studio. Standard message and data rates charged by your wireless carrier may apply.
You may opt out of promotional text messages at any time by following the unsubscribe instructions included in the message or by contacting the studio directly. Certain service-related communications may still be sent when necessary to administer your account or scheduled services.
Sharing Your Information
Core Cafe Pilates respects the privacy of our members and website visitors. We do not sell your personal information to third parties for their own independent marketing purposes.
We may share your information with trusted third-party service providers that help us operate our business and deliver our services. These providers may include companies that process payments, manage memberships and class reservations, send email or text message communications, host or maintain our website, provide customer relationship management services, deliver marketing communications, perform website analytics, provide cloud storage, or assist with accounting, legal, insurance, or other professional services.
These service providers are permitted to use your information only as necessary to perform services on our behalf or as otherwise required by law.
We may also disclose information if we believe doing so is necessary to comply with applicable laws, legal processes, court orders, government requests, protect the safety of our members or staff, investigate fraud or security concerns, enforce our policies, or protect the rights and property of Core Cafe Pilates or others.
If Core Cafe Pilates or Kennedy Alexander LLC is involved in a merger, acquisition, sale of assets, or other business transaction, customer information may be transferred as part of that transaction, subject to applicable law.
Third-Party Booking and Membership Platforms
To provide convenient scheduling and account management, Core Cafe Pilates may utilize third-party software platforms for online class reservations, memberships, payment processing, digital waivers, communications, and customer account management.
When you use these services, certain personal information may be collected and processed by those providers in accordance with their own privacy policies and security practices. We encourage you to review the privacy policies of any third-party services you choose to use through our website or studio.
Social Media and Online Communities
Core Cafe Pilates may maintain pages or profiles on social media platforms and may provide links to those platforms through our website.
Any information you voluntarily submit on social media platforms is subject to the privacy policies and practices of those third parties. We encourage you to review their privacy policies before sharing personal information publicly.
Data Security
We maintain administrative, technical, and physical safeguards designed to protect the personal information entrusted to us from unauthorized access, disclosure, alteration, misuse, or destruction.
While we make reasonable efforts to safeguard your information, no method of transmitting information over the Internet or storing electronic data is completely secure. As a result, we cannot guarantee absolute security, and you provide information to us at your own risk.
If we become aware of a security incident affecting personal information, we will take appropriate steps consistent with applicable law.
Data Retention
We retain personal information only for as long as reasonably necessary to provide our services, manage memberships, maintain business records, resolve disputes, comply with legal and tax obligations, enforce our agreements, and satisfy other legitimate business purposes.
Health-related information voluntarily provided for movement modifications or participant safety may be updated or removed when it is no longer needed for those purposes.
When personal information is no longer required, we will take reasonable steps to securely delete, anonymize, or otherwise dispose of the information in accordance with our business practices and applicable law.
Your Privacy Choices
Depending on your state of residence and applicable law, you may have certain rights regarding your personal information.
These rights may include the ability to request access to personal information we maintain about you, request corrections to inaccurate information, request deletion of certain personal information, request information regarding how your information is used, or opt out of receiving marketing communications.
To exercise any available privacy rights, please contact us using the information provided at the end of this Privacy Policy. We may request information necessary to verify your identity before processing your request.
Please note that certain information may be retained where required by law or necessary to complete transactions, maintain business records, prevent fraud, or fulfill contractual obligations.
California Privacy Notice
If you are a resident of California, you may have additional privacy rights under applicable California privacy laws.
Subject to applicable legal exceptions, California residents may request access to certain personal information collected about them, request correction of inaccurate information, request deletion of eligible personal information, and obtain information regarding the categories of personal information collected, the purposes for which the information is used, and the categories of third parties with whom the information has been shared.
Core Cafe Pilates does not knowingly sell personal information or share personal information for cross-context behavioral advertising as those terms are defined under applicable California law.
California residents wishing to exercise available privacy rights may contact us using the contact information provided below.
Children’s Privacy
Our website and services are intended for individuals who are at least 13 years of age. We do not knowingly collect personal information from children under the age of 13 without appropriate parental consent where required by law.
If you believe that a child has provided us with personal information without appropriate authorization, please contact us so we can investigate and, when appropriate, remove the information from our records.
Third-Party Websites
Our website may contain links to websites, applications, or services operated by third parties. These links are provided solely for your convenience.
Core Cafe Pilates does not control and is not responsible for the privacy practices, security, content, or policies of third-party websites or services. We encourage you to review the privacy policies of any third-party websites you visit before providing personal information.
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our business practices, technology, legal requirements, or the services we offer.
When updates are made, we will revise the Effective Date at the top of this Privacy Policy. Any changes become effective upon posting unless otherwise required by applicable law.
Your continued use of our website or services following the posting of an updated Privacy Policy constitutes your acceptance of the revised policy.
Contact Us
If you have questions about this Privacy Policy, your personal information, or our privacy practices, please contact us:
Kennedy Alexander LLC d/b/a Core Cafe Pilates
Email: info@corecafepilates.com
Mailing Address: 21405 Catawba Avenue Cornelius NC 28031
We are committed to addressing privacy-related questions and concerns in a timely and professional manner.